Win the Price War. Automatically.

Real-time competitive pricing intelligence for Shopify merchants. Match your catalog to market pricing data, get actionable insights, and automate pricing optimization—all in one platform.

14-day free trial • No credit card required • Cancel anytime

RightPrice Dashboard showing competitive pricing across UK retailers
Shopify

Official Shopify Partner

Trusted integration

United Kingdom

Built for UK Market

100+ UK retailers tracked

Secure & Compliant

GDPR compliant

Everything you need to stay competitive

Powerful features designed to help Shopify merchants optimize pricing and increase margins

Intelligent Product Matching

Automatically match your catalog to 100+ UK retailers using UPC/EAN codes, brand+model detection, and NLP-based matching. Achieve 70%+ match rate with confidence scoring.

Real-Time Price Tracking

Competitive prices updated 4-6x daily from Argos, Currys, John Lewis, AO, Amazon, and 95+ more UK retailers. Get instant alerts when competitors change prices.

Category-Level Intelligence

See your market position by product category. Identify overpriced and underpriced products. Apply category-specific competitive strategies.

One-Click Shopify Sync

Update prices directly in Shopify with one click. Manual or automated price updates with safety controls and margin protection built-in.

Competitor Tracking

Auto-discover your top competitors. Track specific competitor pricing. Benchmark against market average to maintain your competitive edge.

Automated Alerts

Receive price drop notifications, out-of-position alerts, and margin opportunity alerts. Never miss a competitive pricing opportunity again.

Get competitive insights in minutes

Three simple steps to start optimizing your pricing strategy

1

Connect Your Shopify Store

One-click OAuth integration. Import your product catalog automatically. 5-minute setup, no technical knowledge required.

2

Auto-Match Your Products

AI-powered matching to market data. Review and approve matches. 60%+ matched within 24 hours automatically.

3

Optimize Your Pricing

View competitive insights dashboard. Set pricing rules and automation. Update prices with one click.

See RightPrice in action

Real screenshots from our platform showing how merchants track and optimize pricing

Real-time competitive pricing across 5 UK retailers

Track Competitor Prices in Real-Time

See exactly how your prices compare across major UK retailers. AO.com, Amazon UK, Argos, John Lewis, and Currys—all in one view with stock status and delivery costs.

  • Pricing opportunities highlighted automatically
  • Real-time stock availability from all retailers
  • Market low, average, and high at a glance

AI-Powered Price Recommendations

Get intelligent pricing suggestions based on market data, your margins, and competitive positioning. Update prices with one click and sync directly to Shopify.

  • Confidence scores for every recommendation
  • Margin protection built-in
  • One-click sync to Shopify
AI-powered pricing recommendations with confidence scores
Category-level pricing strategies and margin targets

Category-Level Pricing Strategies

Apply different competitive strategies by category. Be aggressive on Gaming Consoles, premium on Headphones, and competitive on Smartphones—all automated.

  • Set min/max margins per category
  • Choose competitive positioning (Always Lowest, Competitive, Premium)
  • Safety limits prevent erratic changes

One-Click Price Updates

Update prices instantly with a single click. Set new prices, add notes, and sync directly to Shopify. Every change is tracked with a full audit trail for transparency.

  • Live price change preview with percentage calculation
  • Automatic Shopify sync with toggle control
  • Add notes to track reasoning behind price changes
One-click price update with Shopify sync
Competitive strategy selector with positioning options

Flexible Competitive Positioning

Choose exactly how you want to compete in each category. Be the lowest price leader, stay competitive with the market, position as premium, or create custom rules.

  • Always Lowest: Match or beat the lowest competitor
  • Competitive: Stay within tolerance of market average
  • Premium: Price above market to emphasize brand value
  • Custom: Define your own pricing rules and triggers

Trusted by Shopify merchants

500+
Active Merchants
£5M+
Revenue Optimized
70%
Match Rate
4-6x
Daily Updates

"RightPrice saved us 10 hours per week on pricing research and increased our margins by 8%. The automated matching is incredible—it just works."

Sarah Thompson
Founder, The Gadget Shop

Simple, transparent pricing

Choose the plan that fits your business

Starter

£49/month

Up to 500 SKUs

Most Popular

Growth

£149/month

Up to 2,000 SKUs

Enterprise

£499/month

Unlimited SKUs

All plans include 14-day free trial

Powered by real-time UK market data

Access to 100+ UK retailers including Argos, Currys, John Lewis, AO, Amazon with 4-6 daily price updates for real-time accuracy and 30+ days historical pricing data.

Start optimizing your pricing today

14-day free trial. No credit card required. Cancel anytime.